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	<title>Start Up &#8211; cashboxhosting.com</title>
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		<title>The Power of a Dot Com Name</title>
		<link>https://cashboxhosting.com/business/marketing-and-advertising/the-power-of-a-dot-com-name/</link>
					<comments>https://cashboxhosting.com/business/marketing-and-advertising/the-power-of-a-dot-com-name/#respond</comments>
		
		<dc:creator><![CDATA[cbh]]></dc:creator>
		<pubDate>Tue, 09 Feb 2010 02:45:06 +0000</pubDate>
				<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Start Up]]></category>
		<category><![CDATA[websites]]></category>
		<guid isPermaLink="false">http://cashboxhosting.com/?p=53</guid>

					<description><![CDATA[Having a great name that can be easily spelled and remembered can powerfully support all other forms of advertising such as word-of-mouth.&#160; Let&#39;s say your dot com business name comes up in a conversation.&#160;&#160; The people who hear that name should be able to go to their favorite search engine and type it in to [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Having a great name that can be easily spelled and remembered can powerfully support all other forms of advertising such as word-of-mouth.&nbsp; </p>
<p>	Let&#39;s say your dot com business name comes up in a conversation.&nbsp;&nbsp; The people who hear that name should be able to go to their favorite search engine and type it in to pull you up.</p>
<p>	Once they arrive at your site &#8211; you have an opportunity to start building a relationship with that person.&nbsp;&nbsp; Simply providing valuable information and putting your best foot forward in terms of your image begins to shape their perceptions and build your identity in their mind.</p>
<p>	Converting your name into a logo creates a visual statement that sums up the energy of your endeavor in a single glance.&nbsp;&nbsp; Using this logo on your web site, business cards and other media is like a bank account that continues to acrue interest over the long term.&nbsp;&nbsp; It sticks in their mind and allows them to recognize you again later.&nbsp;&nbsp; </p>
<p>	Products and services which are represented by a strong, coherent identity &#8211; begin to take on a familiar feeling to the potential customer.&nbsp;&nbsp; If someone saw your logo only one time &#8211; they will be more likely to select YOUR offers in the future. &#8211; even though they have consciously forgotten about it.</p>
<p>Free Article.&nbsp; <a href="http://business-name.biz/business-naming/" target="_blank">Learn about how to create a name</a> that sticks in your customer&#39;s mind.</p>
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		<item>
		<title>Web 2.0 &#8211; What YOU Should Know</title>
		<link>https://cashboxhosting.com/business/marketing-and-advertising/social-networking/</link>
					<comments>https://cashboxhosting.com/business/marketing-and-advertising/social-networking/#respond</comments>
		
		<dc:creator><![CDATA[cbh]]></dc:creator>
		<pubDate>Sun, 07 Feb 2010 22:00:02 +0000</pubDate>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Start Up]]></category>
		<category><![CDATA[websites]]></category>
		<guid isPermaLink="false">http://cashboxhosting.com/?p=65</guid>

					<description><![CDATA[Web 2.0 is a term to describe the online social networking phenomenon pioneered by Myspace, Facebook, Twitter, Youtube, LinkedIn, Craigslist: etc. In the past business was done on the golf course and people met each other in places like work, school, church, associations etc.&#160;&#160;&#160; With virtual social networks you can make contacts and find opportunities [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Web 2.0 is a term to describe the online social networking phenomenon pioneered by Myspace, Facebook, Twitter, Youtube, LinkedIn, Craigslist: etc.</p>
<p>	In the past business was done on the golf course and people met each other in places like work, school, church, associations etc.&nbsp;&nbsp;&nbsp; With virtual social networks you can make contacts and find opportunities without the traditional limitations.</p>
<p>	Millions of dollars went into creating these mega online social networks: &nbsp; However now it has come within reach of anyone to run a private social network on their own website.</p>
<p>Our social networking platform includes the ability to post an article or news item and instantly launch a forum discussion thread.&nbsp;&nbsp; You can be the moderator or invite guest commentators.&nbsp;&nbsp; Your visitors can sign up for an account and create a profile.&nbsp;&nbsp; You select what information they can include &#8211; such as demographics, personal bio and even a user photo.</p>
<p>We offer the ability to feature a business directory, opt-in newsletter and even your own Craigslist-style classifieds.</p>
<p>Establish a private social network that is dedicated to your own niche or topic.&nbsp; By doing so you become positioned as an authority in your market. &nbsp;</p>
<p>The more often people come back to your web site, the more likely they are to trust you and buy what you recommend.&nbsp;&nbsp; </p>
<p>	Repeat visitors are at least 10 times more likely to do business with you than a first-time casual stop-in.&nbsp;&nbsp; It&#39;s critical to your long-term to success to have features that motivate the user to bookmark your site.&nbsp;&nbsp; By creating curiosity and engaging their long-term interest, you can create a permanent relationship.&nbsp;&nbsp; Every dollar you spend on marketing your web site then begins to earn interest.&nbsp; </p>
<p>	Having a targetted social network provides benefits and opportunities for end-users.&nbsp;&nbsp; Many times the bait is an opportunity to learn from each other and from you.&nbsp;&nbsp; By offering valuable information as your &quot;kicker&quot;,&nbsp; you begin to establish your brand as an expert authority and resource in your market.</p>
<p>	For those firms with a pre-established client base &#8211; this is a mission critical means of KEEPING your own people interested &amp; engaged.&nbsp;&nbsp; Otherwise they may ultimately be lured elsewhere.&nbsp;&nbsp; It&#39;s also a huge customer service tool.</p>
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		<title>Business Startups! Investors NOT Required.</title>
		<link>https://cashboxhosting.com/small-business/start-up/raising-capital/</link>
					<comments>https://cashboxhosting.com/small-business/start-up/raising-capital/#respond</comments>
		
		<dc:creator><![CDATA[cbh]]></dc:creator>
		<pubDate>Sat, 09 Jan 2010 18:10:06 +0000</pubDate>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[Start Up]]></category>
		<category><![CDATA[websites]]></category>
		<guid isPermaLink="false">http://cashboxhosting.com/?p=78</guid>

					<description><![CDATA[Ever heard of &#34;Bootstrapping&#34;? &#160;It&#39;s an old fashioned term. &#160;It&#39;s where entrepreneurs accomplish the impossible and lift themselves up by their own bootstraps. &#160;How do you get started in business with limited resources and no investors? &#160; NOW is one of the greatest times in history for entrepreneurs! &#160; With the right web marketing advice, [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><span class="Apple-style-span" style="font-size: 14px; ">Ever heard of &quot;Bootstrapping&quot;? &nbsp;It&#39;s an old fashioned term. &nbsp;It&#39;s where entrepreneurs accomplish the impossible and lift themselves up by their own bootstraps. &nbsp;How do you get started in business with limited resources and no investors? &nbsp;</span></p>
<p><span class="Apple-style-span" style="font-size: 14px; ">NOW is one of the greatest times in history for entrepreneurs! &nbsp; With the right web marketing advice, you can really make it happen almost all on your own! &nbsp; WHILE you keep your regular day job!</span></p>
<p><span class="Apple-style-span" style="font-size: 14px; ">Get your new venture going without a large investment for a physical location.&nbsp; Let the Web become your electronic store front.&nbsp; Create demand NOW and deliver your product or service at the customer&#39;s location.&nbsp; Then expand as necessary with the cash you earn. &nbsp;</span></p>
<p><span class="Apple-style-span" style="font-size: 14px; ">We have a big place in our hearts for people with Big Dreams and limited means.&nbsp; Take a little time to read our articles and you will see how you can start launching your ideas today with even a tiny amount of resources. &nbsp;</span></p>
<p><span style="background-color: rgb(255, 240, 245);"><span style="font-size: 14px;">We take world class tools and bring them within reach of small business start-ups.&nbsp; Now you can be on a level playing field with the big players.</span></span></p>
<p><span style="background-color: rgb(255, 240, 245);"><span style="font-size: 14px;">CashBoxoptional Hosting is part of a community of websites that are designed to empower YOUR dreams.<br />
	</span></span></p>
<p><font class="Apple-style-span" size="3"><b><br />
	</b></font></p>
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		<item>
		<title>Your Online Location</title>
		<link>https://cashboxhosting.com/small-business/start-up/your-online-location/</link>
					<comments>https://cashboxhosting.com/small-business/start-up/your-online-location/#respond</comments>
		
		<dc:creator><![CDATA[cbh]]></dc:creator>
		<pubDate>Fri, 08 Jan 2010 20:05:25 +0000</pubDate>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business Plans]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[Start Up]]></category>
		<guid isPermaLink="false">http://cashboxhosting.com/?p=74</guid>

					<description><![CDATA[No matter what kind of business you run &#8211; your web site may be the first impression your customers get of YOU!&#160;&#160; &#160; Consider these Important Points: &#160; Modern shoppers often begin with their favorite search engine BEFORE venturing to pick up the heavy phone book.&#160;&#160; Effective use of modern search engine technology allows you [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><span style="font-size: 14px;"><strong>No matter what kind of business you run &#8211; your web site may be the first impression your customers get of YOU!&nbsp;&nbsp; </strong></span></p>
<p>&nbsp;</p>
<p><span style="font-size: 14px;"><strong><span style="font-weight: bold;">Consider these Important Points:<br />
	</span></strong></span></p>
<p>&nbsp;</p>
<ul>
<li>Modern shoppers often begin with their favorite search engine BEFORE venturing to pick up the heavy phone book.&nbsp;&nbsp; Effective use of modern search engine technology allows you to zero in on the exact customers who need what you sell.&nbsp; <u><strong>Local Businesses:</strong> you may be the only one who made the effort to come up in Yahoo or Google for your region.</u>&nbsp; <em><strong>Be FIRST in line for those pocketbooks!</strong></em></li>
</ul>
<p>&nbsp;</p>
<ul>
<li>Whether its on your vehicle-signs, classifieds, or simple word-of-mouth:&nbsp; <u><em>Having a strong DOT COM identity can <strong>permit customers to</strong> <strong>remember how to find you again</strong> later.</em></u></li>
</ul>
<p>&nbsp;</p>
<ul>
<li>By propelling your customers to your web site from your business card and print ads you create that crucial next point of contact.&nbsp; Shape their perceptions of your enterprise and tell your story!&nbsp; <strong>Permit them to develop a greater comfort factor</strong> by getting to know more about you <em><strong>before</strong></em> they choose to do business.</li>
</ul>
<p>&nbsp;</p>
<ul>
<li>Use your web site as a <strong><em>multimedia webmercial </em></strong>with audio and video features to create an emotional connection with your products or services.</li>
</ul>
<p>&nbsp;</p>
<ul>
<li>Provide valuable online information in your niche at no charge and establish your brand as an authority for your market.&nbsp;&nbsp; Give the customer something to read and keep them coming back.</li>
</ul>
<p>&nbsp;</p>
<ul>
<li>Coordinate any group or simply dial in your customer base on a long-term basis.&nbsp; Leverage Internet-based <em><strong>social networking features</strong></em> such as Electronic Newsletters, User Discussion Forums, Member Profiles, and Email contact lists.</li>
</ul>
<p>&nbsp;</p>
<ul>
<li>Open up an online storefront and deliver your product beyond normal geographic boundaries.&nbsp; <u><em><strong>Spread your net a lot wider</strong></em></u><em><strong> </strong></em>and reap the rewards!</li>
</ul>
<p>&nbsp;</p>
<p><span style="font-size: 14px;"><strong>CashBoxoptional Hosting specializes in helping all the pieces of your marketing puzzle come together centered around your dot com web site location.</strong></span></p>
]]></content:encoded>
					
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		<item>
		<title>How Websites Support Your Other Ads</title>
		<link>https://cashboxhosting.com/business/marketing-and-advertising/web-supports-traditional-ads/</link>
					<comments>https://cashboxhosting.com/business/marketing-and-advertising/web-supports-traditional-ads/#comments</comments>
		
		<dc:creator><![CDATA[cbh]]></dc:creator>
		<pubDate>Fri, 08 Jan 2010 02:31:09 +0000</pubDate>
				<category><![CDATA[Business Plans]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Start Up]]></category>
		<guid isPermaLink="false">http://cashboxhosting.com/online-marketing/how-websites-support-other-ads/</guid>

					<description><![CDATA[Let&#39;s say that you invest in decal signs for the back window of your vehicles.&#160;&#160; These moving billboards can cost as little as $50 and be placed on the rear window of cars and trucks.&#160;&#160; During one commute &#8211; thousands of people might see your logo.&#160;&#160; During that single glance they may not be able [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Let&#39;s say that you invest in decal signs for the back window of your vehicles.&nbsp;&nbsp; These moving billboards can cost as little as $50 and be placed on the rear window of cars and trucks.&nbsp;&nbsp; During one commute &#8211; thousands of people might see your logo.&nbsp;&nbsp; During that single glance they may not be able to write down your phone number.&nbsp;&nbsp; However they might be able to remember a well thought out dot com name.&nbsp;&nbsp; This enables them to check you out the next time they are sitting at a computer.</p>
<p>	Let&#39;s say you placed a low cost classified advertisement.&nbsp;&nbsp; You could even place a free ad on website such as Craigslist.&nbsp;&nbsp; As long as the ad includes your dot com name &#8211; the customer can progress from a low cost black and white text ad to visit your web site.&nbsp;&nbsp; Once they have arrived at your online business location: you can shape their perceptions and create desire with a high-impact presentation.</p>
<p>	Simply handing out business-cards, a small print ad in the Yellow-pages, or sending post-cards to targeted mailing list becomes far more powerful when they propel your potential customer to a media rich web page.&nbsp;&nbsp; </p>
<p>	Some businesses can be benefited by including a full-featured webmercial as part of their website.&nbsp; Its like having a TV commercial with sights and sounds that create an EMOTIONAL connection with your product or service.</p>
<p>	For local companies that take the effort to get noticed on Yahoo, Bing and Google &#8211; the pay-off can be big.&nbsp;&nbsp; Regional search engine listings are much less competitive than global listings.&nbsp;&nbsp; Your business might be the only one who took the time to get listed.&nbsp;&nbsp; Many savvy consumers start searching on the Internet whenever they have a need.&nbsp;&nbsp; They do this before they go and lift up the heavy yellow pages phone book.&nbsp; It&#39;s easier because they can even start looking right from their desk at work.&nbsp; These customers may also have bigger pocket books and spend the most money.</p>
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		<title>$5 WebSites: What&#8217;s the Catch?</title>
		<link>https://cashboxhosting.com/small-business/start-up/5-websites-whats-the-catch/</link>
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		<dc:creator><![CDATA[cbh]]></dc:creator>
		<pubDate>Sat, 08 Aug 2009 17:41:13 +0000</pubDate>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Ethics and Standards]]></category>
		<category><![CDATA[Start Up]]></category>
		<category><![CDATA[websites]]></category>
		<guid isPermaLink="false">http://cashboxhosting.com/?p=411</guid>

					<description><![CDATA[You may have seen TV ads talking about websites for just $5 per month!&#160; Woo Hoo!&#160; Now anyone can have their little piece of real estate on the world wide web!&#160;&#160; It even comes with a DOT com name included! Is this honest advertising? When you visit their website you see some very tempting professional [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>You may have seen TV ads talking about websites for just $5 per month!&nbsp; Woo Hoo!&nbsp; Now anyone can have their little piece of real estate on the world wide web!&nbsp;&nbsp; It even comes with a DOT com name included!</p>
<p><strong><br />
	Is this honest advertising?<br />
	</strong></p>
<p>When you visit their website you see some very tempting professional designs that look every bit as good as sites other sites you have seen.</p>
<p>However: once you have been pulled in and paid for your membership, you discover that it is impossible to produce anything of that quality using the included web design tools.&nbsp; In order to get that sleek professional appearance: you must <em><strong>pay extra</strong></em> for one of their team to set up the design for you.\</p>
<p>The additional fees are often more expensive than hiring a full service web designer.</p>
<p><strong><br />
	</strong></p>
<p><strong>Need Web Marketing?<br />
	</strong></p>
<p>This isn&#39;t free either!&nbsp; If you want anyone to actually FIND your website.. You need search engine assistance.&nbsp; The website promotion freebies that are &quot;included&quot; &#8211; end up being costly up-sells one way or another.</p>
<p>&nbsp;</p>
<p><strong>What do you Lose on these Deals?<br />
	</strong></p>
<p>Precious time &amp; energy that you need to make it happen the right way.&nbsp;&nbsp;</p>
<p>&nbsp;</p>
<p><strong>Ya Can&#39;t Get Something for Nothing!<br />
	</strong></p>
<p>However at CashBoxHosting we create that design which says &quot;world-class&quot; to anyone who visits your website.&nbsp;&nbsp; We then empower you with the tools to add your own words, pages, links &amp; images.&nbsp; We also teach you how to &quot;work the search engines&quot; with your website.</p>
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